IN A SEVEN DAY-WORKSHOP IN GRAPHIC DESIGN DURING MY FOUNDATION YEAR AT AMFI, I DEVELOPED THE CONCEPT AND DESIGN OF THIS 14-PAGE ZINE. THE ASSIGNMENT WAS TO CREATE A MAGAZINE BASED ON A PERSON THAT INFLUENCES OUR CREATIVE WORK. I EXPLORED THE RELATIONSHIP WITH MY FATHER AND HIS CREATIVE INFLUENCE AS AN ARCHITECT. THE MAGAZINE FEATURES IMAGES FROM MY DAD'S EARLY WORKS AND EXCERPTS FROM REINIER DE GRAAF'S ESSAY "THE INEVITABLE BOX" REFLECTING ON MY VIEWS ON ARCHITECTURE.
THE CONCEPT
TO ME, ARCHITECTURE IS DEFINED AS CREATIVE WORK UNDER CONSTRAINST (SUCH AS STATICS, BUILDING SPECIFICATIONS, MATERIAL OR COSTS). THIS ABSTRACT APPROACH IS UNIVERSALLY RELEVANT APPLYING TO FASHION DESIGN AS WELL. TO ILLUSTRATE THIS, I DEVELOPED THE IDEA OF THIS ZINE AS A BUILDABLE INSTALLATION RATHER THAN A CONVENTIONAL MAGAZINE.
THE PROCESS
THE ZINE - ENTIRELY SELF-MADE IN THE UNIVERSITY'S LABS - CONSISTS OF FOURTEEN FOAM BOARDS PRINTED WITH A UV PRINTER AND DETAILED WITH TRIANGULAR INCISIONS ALONG THE SIDES. ADDITIONALLY, A TRANSPARENT ACRYLIC GLASS BOX FUNCTIONS AS A LOOSE BINDING. THE BOARDS CAN BE BUILT UP AND INTERLOCKED, CHALLENGING THE USER TO BECOME CREATIVE WITHIN THE LIMITED POSSIBILITIES OF THE SETUP. THE IDEA OF ARCHITECTU-RE AS CONSTRAINED DESIGNING IS NOT ONLY CONVEYED THROUGH WRITTEN WORD AND IMAGES; THE MAGAZINE ITSELF EMBODIES THE IDEA.
OUTLOOK
THIS PROJECT IS A FIRST BASIS OF RESEARCH FOR FURTHER WORK WITHIN MY STUDIES IN FASHION DESIGN. I WANT TO EXPLORE TO WHAT EXTENT THIS IDEA OF ARCHITECTURE CAN LEAD TO A MORE CONSCIOUS AND INNOVATIVE DESIGN APPLYING IT TO THE LIMITATIONS OF SUSTAINABILITY.
Concept Development, Graphic Design, Printing & Production: Sarah Luisa Kuhlewind. Model & Photographic Assistant: Hyerim Leeh