august 2020 - september 2021
content editing & management / copywriting / image and video editing / graphic design
I started at Rianna + Nina in august 2020 as an assistant in sales & marketing. In February 2021, I was promoted to junior manager in digital strategy & marketing. Next to the strategic planning and rebranding of the brand's digital presence, I overtook the content management and editing as well as copywriting of all texts for press or sales relations. During my time, i composed collection's texts and material, texts for the online shop, and social media. Further, I was responsible for the graphic desing and composition of written content of press, client and business presentations.
additionally, i overtook the content editing of all daily social media activities including the editing and post-production of images, the graphic design of instagram stories, and the editing of videos. One of my biggest projects was the post-production and editing of a 10-min video in collaboration with business partner and luxury department store bergdorf godman.
RIANNA + NINA is a vintage luxury label focusing on one-of-a-kind designs - made from upcycled vintage materials - reworked in the in-house atelier in Berlin, Germany. The renowned label is working with international partners such as Bergdorf Godman, Joyce Hong Kong, and Browns recently being featured in the new reboot of Sex and the City.